Gutter cleaning franchise: the real options, their fees and the seasonal math

There is no national franchise that sells only gutter cleaning. A gutter cleaning franchise today means one of two things: an exterior cleaning franchise that bundles gutters with windows and pressure washing (Shack Shine, Window Hero, Window Genie), or a gutter installation franchise that cleans as a side service (The Brothers that just do Gutters, $40,000 territory fee). Most gutter cleaners start independent because the work is seasonal, low-equipment and local.

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Written by BroombookPublished 10 min read 7 sections 6 sources cited

Key takeaways

  • No franchisor we could find sells a gutter-cleaning-only franchise. Gutter work is sold inside exterior cleaning brands or gutter installation brands.
  • The Brothers that just do Gutters posts a $40,000 territory fee. Window Genie posts a total investment of $136,064 to $305,683 and a 7% licensing fee. Shack Shine and Window Hero post no figures.
  • Royalties are charged on revenue, so in a seasonal business a large share of the year’s fee is owed during the fall rush: about $5,670 of $12,600 in our example.
  • Under the FTC Franchise Rule you must receive the disclosure document at least 14 calendar days before you sign or pay.
  • An independent gutter cleaner needs a ladder setup, insurance and a booking system, not a six-figure investment.

Is there a gutter cleaning franchise?

No franchisor we could find in October 2026 sells a franchise built around gutter cleaning alone. The brands that advertise gutter cleaning franchise opportunities are exterior cleaning franchises, where gutters sit next to window cleaning, pressure washing and holiday lights, or gutter installation franchises, where cleaning is a small add-on to selling and hanging new gutters and guards.

There is a simple reason for the gap. A franchise sells three things: a brand, a system and a stream of customers. Gutter cleaning is hard to franchise on its own because:

  • It is seasonal. Most of the demand lands in a few weeks after the leaves drop and again in spring. A brand that only cleans gutters has little to sell its franchisees in January or July.
  • The ticket is small. A single-family gutter clean is a one- to two-hour job. Royalties of 6% to 8% on a $200 ticket do not fund much national marketing.
  • The barrier to entry is low. A ladder, a stabilizer, a blower, a bucket and insurance get you started. Homeowners search for a local name, not a national one.

So when people search for a gutter franchise, what they find is a house-exterior franchise with gutters on the menu. That can still be the right choice for some owners. The sections below cover what those brands post, what the fees mean in a seasonal business, and what the independent route looks like, with a link to our guide on starting a gutter cleaning business for the hands-on side.

Which franchises include gutter cleaning, and what do they post?

Four franchises advertise gutter work as part of their service list. Only two of them post numbers on their franchise sites. We read each site on October 27, 2026 and took figures only from the franchisor’s own page.

BrandWhat it sellsPosted investmentPosted ongoing fees
The Brothers that just do GuttersGutter installation, guards and repairs, with cleaning as a service line. Territories of about 150,000 owner-occupied homes.Territory fee of $40,000. The site says total investment varies and does not post a range.Not posted
Window Genie (Neighborly)Window cleaning, pressure washing, gutter cleaning, holiday lighting and window tinting (Window Genie services), no storefront required.$136,064 to $305,683 total estimated initial investment; at least $50,000 liquid capital.Licensing fee of 7% of annual gross sales
Shack Shine (O2E Brands)Window cleaning, gutter cleaning, power washing, house and roof washing, Christmas lights.Not posted on its franchise pageNot posted
Window Hero (HomeFront Brands)Window washing, pressure washing and gutter maintenance.Not posted. The site says costs vary by market and are in the FDD.Not posted

Three things to notice in that table:

  • The gutter-named brand is an installation business. The Brothers’ franchise FAQ talks about installers and the installation process of a gutter system, which it says candidates can learn. Cleaning is how it meets homeowners, not where it makes its money.
  • The exterior brands sell a bundle on purpose. Window Genie’s page says owners are not relying on one seasonal revenue stream. That is the pitch: gutters in fall, windows and pressure washing in spring and summer, lights in December.
  • “Not posted” is not a warning sign. It means the numbers are in the franchise disclosure document, which you get before you pay anything. Treat any figure from a directory or a listicle as unverified until you see it in Item 7.

What must a gutter franchise disclose before you pay?

Every franchisor in the United States must give you a franchise disclosure document (FDD) at least 14 calendar days before you sign a binding agreement or make any payment. That requirement is in the FTC Franchise Rule, 16 CFR Part 436 (eCFR, 16 CFR 436). The document has 23 items, and the rule prescribes the wording of each one.

For a seasonal exterior business, read these items first:

  • Item 7, estimated initial investment. The table behind any investment range a brand posts. It must include additional funds for an initial period, which for a gutter business should cover you through the first slow months, not just the first weeks.
  • Items 5 and 6, fees. The initial fee, the royalty, the brand fund, technology and call-center fees, and any minimum royalty. A minimum monthly royalty matters more in a seasonal business than in a maid service, because it is owed in February when you have no jobs.
  • Item 12, territory. How your area is defined and whether another franchisee or the brand itself can sell into it.
  • Item 19, financial performance representations. The only place a franchisor may give sales or profit figures. The rule says a franchisor that gives you performance information outside Item 19 may do so only with the actual records of an outlet you are buying or as a supplement to Item 19. If a salesperson quotes an average revenue and it is not in Item 19, ask why.
  • Item 20, outlets. How many locations opened, closed and transferred in each of the last three years, with contact details for current and former owners. Call the former owners in climates like yours.

Our broader guide to cleaning business franchises walks through the whole document and the questions to ask franchisees. The same checklist applies here.

How does seasonality change the royalty math?

A royalty is a percentage of revenue, so in a seasonal business a large share of the year’s fee is owed in the busy weeks, and the fixed fees are still owed in the quiet ones. In our example, a one-truck business pays about $12,600 in royalties a year, and about $5,670 of that during the fall rush.

This is a hypothetical example with round numbers, not a forecast. Assume a one-truck exterior business that bills $180,000 a year, with 45% of that revenue earned in the ten weeks after leaf drop. We use a 7% royalty because it is the only ongoing fee posted by a brand in this niche (Window Genie’s licensing fee on annual gross sales). Your brand’s rate is in Item 6.

  • Royalty for the year: $180,000 × 7% = $12,600.
  • Royalty owed during the fall season: $81,000 of revenue × 7% = $5,670, in about ten weeks.
  • Fixed fees in the slow months: technology, call center or minimum royalty fees, if your agreement has them, are due in January whether or not you worked.
  • The independent comparison: an independent owner running the same business pays for software (for example Broombook Pro at $39 a month, about $468 a year) and spends what they choose on marketing, mostly before the fall season.

The point is not that royalties are bad. It is that in a seasonal business, the brand has to earn its 7% in the ten weeks that matter: by filling your calendar faster than you could on your own, and by selling you the off-season work (windows, pressure washing, lights) that a gutters-only operator does not have. Ask franchisees what share of their fall jobs came from the brand’s marketing versus their own trucks, yard signs and repeat clients.

What does it cost to go independent instead?

An independent gutter cleaning business opens for a small fraction of the posted franchise totals, because the business is a ladder, a vehicle, insurance and a way to book and remind clients. The trade is that nobody hands you a brand or a playbook; you build both.

The pieces an independent owner buys, and the ones a franchise would normally supply:

What a franchise providesWhat an independent does instead
Brand name and logoYour own name, a logo, a Google Business Profile and reviews from your first fall season.
Training on ladders, equipment and pricingLadder safety rules, equipment lists and per-foot pricing in our gutter cleaning business guide, plus manufacturer training on stabilizers and lifts.
Booking, scheduling, reminders and billing softwareAny scheduling tool. Broombook handles online booking, recurring fall and spring visits, text reminders and a card on file charged after the job (see features and pricing).
Marketing fund and lead generationDoor hangers on streets with mature trees, neighborhood groups, and a reminder text to last year’s clients in October.
Insurance and licensing guidanceGeneral liability and, if you hire, workers’ compensation. See cleaning business insurance and licenses; rules differ by state.
Off-season servicesAdd window cleaning, pressure washing or holiday lights yourself, one season at a time, with no approval needed.

Software replaces the system, not the brand. If the main thing you want from a franchise is a known name and a network of owners to call, no tool gives you that. If the main thing you want is a working business with a full fall calendar, the independent path gets there with far less money at risk.

Gutter franchise vs independent: who should choose which?

Buy into an exterior cleaning franchise if you want to run a multi-service company with trucks and technicians and you have the capital to carry it through its first slow season. Start independent if you want to clean gutters yourself this fall and grow from the revenue.

A franchise can make sense if you

  • Want a year-round exterior business from day one (gutters, windows, pressure washing, lights), not a gutter business.
  • Have the posted investment plus a cushion, and do not need a salary for the first months.
  • Would rather manage technicians than climb ladders.
  • Live in a market where the brand already has trucks and reviews, so its name means something to homeowners.
  • Are comfortable following a system on pricing, services and suppliers for the length of a ten-year agreement.

Independent makes more sense if you

  • Want to start this season with a ladder, a blower and insurance.
  • Already have roofing, landscaping or window cleaning clients who would book gutters.
  • Want to keep every dollar of fall revenue and spend your own money on your own marketing.
  • Prefer to add off-season services at your own pace, or to stay small and seasonal on purpose.
  • Want the freedom to sell or close the business without a franchisor’s consent.

There is a middle path: buy an existing independent gutter or exterior company with a client list. Our guide to buying a cleaning business covers how to value a client list and what to check before you pay for it.

What should you ask before signing a gutter franchise agreement?

Ask the questions a seasonal business raises, and ask them of franchisees in a climate like yours. The franchisor’s Item 20 list gives you their contact details.

  1. What share of your revenue comes from gutters, and in which months? What do you sell the rest of the year?
  2. Is there a minimum royalty or a fixed technology fee, and what did you pay in your slowest month?
  3. How many of your fall jobs came from the brand’s marketing, and how many from your own repeat clients and referrals?
  4. What does the required software do for scheduling and reminders, and what does it cost each month?
  5. How does the brand handle ladder and roof safety training, and who pays for lifts or stabilizers?
  6. How many outlets in Item 20 closed or transferred in the last three years, and why?
  7. Did the Item 7 estimate match what you really spent before your first full season?
  8. Knowing what you know now, would you buy again, or start an independent exterior business?

Have a franchise lawyer read the agreement before you sign. This guide is general information, not legal, tax or insurance advice, and franchise registration rules differ by state.

FAQ

Frequently asked questions

Is there a gutter cleaning franchise?

Not one built only around gutter cleaning. The brands that advertise gutter work are exterior cleaning franchises such as Shack Shine, Window Hero and Window Genie, where gutters are bundled with windows and pressure washing, or gutter installation franchises such as The Brothers that just do Gutters, where cleaning is a side service.

How much does a gutter franchise cost?

The Brothers that just do Gutters posts a $40,000 territory fee and no total range. Window Genie posts a total initial investment of $136,064 to $305,683, at least $50,000 in liquid capital and a 7% licensing fee. Shack Shine and Window Hero post no figures on their franchise sites; the numbers are in their franchise disclosure documents.

Is gutter cleaning a good franchise business?

On its own, gutter cleaning is too seasonal and too small a ticket to carry a royalty-based franchise, which is why no franchisor sells it alone. As part of an exterior bundle it can work, but the brand has to fill your calendar in the ten fall weeks that can produce close to half of the revenue. Ask franchisees in your climate where their fall jobs came from.

How long do I have to review a franchise disclosure document?

At least 14 calendar days. The FTC Franchise Rule (16 CFR 436) requires the franchisor to give you the disclosure document at least 14 calendar days before you sign a binding agreement or make any payment.

What do I need to start a gutter cleaning business without a franchise?

A ladder with a stabilizer, a blower or scoop and buckets, a vehicle, general liability insurance, a business registration and a way to book, remind and bill clients. Our guide on how to start a gutter cleaning business lists the equipment and per-foot pricing in detail.

Can an independent gutter cleaner compete with a franchise?

Yes. Homeowners search for a local gutter cleaner and pick on reviews, price and availability, not on a national name. Franchises win on year-round bundles and marketing budgets, so an independent competes by owning the fall season in a few neighborhoods and reminding last year’s clients before the leaves drop.

Sources

  1. eCFR: 16 CFR Part 436, Disclosure Requirements and Prohibitions Concerning Franchising (FTC Franchise Rule)
  2. The Brothers that just do Gutters: Franchise FAQ (checked October 27, 2026)
  3. Window Genie (Neighborly): Franchise investment costs (checked October 27, 2026)
  4. Window Genie: Services (checked October 27, 2026)
  5. Shack Shine: Franchise page (checked October 27, 2026)
  6. Window Hero: Franchise page (checked October 27, 2026)

General information for cleaning business owners, not legal, tax or insurance advice. Rules and prices vary by state and city.